Whoopi Goldberg, Candice Bergen, Lily Tomlin, Lesley Stahl, Peggy Noonan Launch WOW on International Women's Day

The WOW Women Launch wowOwow.com on March 8, 2008, International Women's Day. (PRNewsFoto/WOW) NEW YORK, NY UNITED STATES 03/06/2008




6 Mar 2008 19:05 Africa/Lagos


Whoopi Goldberg, Candice Bergen, Lily Tomlin, Lesley Stahl, Peggy Noonan Launch WOW on International Women's Day

NEW YORK, March 6 /PRNewswire/ -- wowOwow.com, a website created, owned, and written by women for women, will launch on March 8, 2008, International Women's Day.


(Photo: http://www.newscom.com/cgi-bin/prnh/20080306/NYTH093 )


Candice Bergen, Joan Juliet Buck, Joan Ganz Cooney, Joni Evans, Whoopi Goldberg, Judith Martin, Sheila Nevins, Peggy Noonan, Julia Reed, Liz Smith, Lesley Stahl, Marlo Thomas, Lily Tomlin, Jane Wagner, and Mary Wells are the WOW contributors.


Consulting editor Joan Juliet Buck, former editor-in-chief of French Vogue, says that, "There is a point in every woman's life when she doesn't have to lie any more. The WOW Women have reached that point, and that's what they're going to teach the world. It's the biggest gift a woman can give -- and exactly what she has been taught NOT to give. That's what makes this site revolutionary."


All of the features will be fully interactive, and readers are encouraged to post alongside the WOW Women. The WOW Women will post a daily conversation on topics ranging from Obama and Clinton including "flirting on the campaign trail" to poverty in Kenya to fashion designer Halston in addition to posting short articles on a frequent basis. The WOW Women will be candid, and share what defines them individually.


In the "Question of the Day" section alone, the WOW Women answer tough questions like "What would you divorce your husband for?" to fun questions like "What was your first kiss?" What's Liz Smith's greatest lie? "Pretending I am good-hearted, generous, gregarious, outgoing and lovable when inside I am paralyzed with shyness and insecurity and doubts about my abilities. And, sometimes, doubts about yours."


WOW is designed to be a community for a unique audience of accomplished women over forty. WOW invites women across the country to join them online to speak together on a level that goes beyond the mundane, beyond their roles as wives, daughters, mothers, and grandmothers.


The WOW women and their audience are more socially, politically, and financially empowered than any previous generation of women, and theirs is the fastest growing demographic on the internet. Since 2007, over half of internet users are women, including over 47 million Women 45+.


With daily conversations, the "Question of the Day," the Hair Day Weather Report (which analyzes the weather in your area, and tells how it will affect your hair), and other regularly updated features, the site will never be the same two days in a row.


"wowOwow is a party -- only disguised as a website -- where we can meet for coffee (in our robes) or for cocktails (without any makeup) or even in the middle of the night (someone's always up)," WOW CEO Joni Evans says. "Here we can talk to our readers, exchange news and gossip, invite the most interesting and informed guests, share experiences and tell tales out of school, process news and make some of our own."


For more information, email launch-pr@wowowow.com.


Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20080306/NYTH093
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN11
PRN Photo Desk, photodesk@prnewswire.com
Source: WOW

CONTACT: Sarah Grant of WOW, +1-212-231-7919, launch-pr@wowowow.com


Web site: http://www.wowowow.com/