Moët &; Chandon Unveiled Scarlett Johansson As The First Face Of Champagne At Fabulous "Tribute To Cinema" Event

MOËT &; CHANDON UNVEILED SCARLETT JOHANSSON AS THE FIRST FACE OF CHAMPAGNE AT FABULOUS "TRIBUTE TO CINEMA" EVENT

Moët, the Champagne of Cinema, Revealed its Iconic Muse before a Dazzling Array of International Who's Who, including Thandie Newton, Joseph Fiennes and Melanie Laurent
25 March, 2009, London, U.K. /PRNewswire/ — Moët & Chandon, the champagne of cinema, last night introduced its highly-anticipated celebrity spokesperson at the brand's "Tribute to Cinema" gala at the Big Sky studio in London: the effervescent Scarlett Johansson. Always the legendary pioneer, Moët is the very first champagne House to introduce a Hollywood celebrity ambassador as the face of the world's most loved champagne.

Celebrating among the delighted and glamorous guest list was array of British and international movie stars and socialites, including Thandie Newton, Joseph Fiennes and Melanie Laurent.

Moët's "Tribute to Cinema" theme infused every detail of the evening, which was held at London's Big Sky film studio. British and international celebrities arrived in "red carpet" attire and were elegantly greeted by House President Frédéric Cumenal. Following the Moët red carpet tradition from the international film festivals the House supports, celebrities were then invited to autograph a Moët & Chandon Nebuchadnezzar, which will be auctioned off in direct support of Scarlett's charity of choice, international aid agency Oxfam and its climate change work.

Upon entering the studio, guests were instantly plunged into an enchanting sensorial cinema experience, an audio and video projection of the most celebratory moments from iconic films. The pièce de résistance was the fabulous gilded Moët cork in the center of the studio, symbolizing Moët's ability to transform the ordinary into the extraordinary. Around 10:30pm, to the delight and surprise of all present, Scarlett Johansson was revealed as the Hollywood face of Moët & Chandon. Frédéric Cumenal escorted her into the event from the red carpet, where the guests warmly received her.

Moët and the movies are intrinsically similar, as both share magic with the world and make people dream. Like the movies, Moët is also a powerful and enchanting symbol of celebration, in good times and in these financially difficult times.

"Moët and the movies both tell compelling stories and share authentic emotions with the world," explained Scarlett Johansson, the Hollywood face of Moët & Chandon. "I am honored to have been chosen as their ambassador and to make history with the brand, as the first celebrity face of champagne!"

"Scarlett Johansson was the obvious choice as our ambassador because she, like Moët, has a magical story to tell and makes people dream", said Frédéric Cumenal, President of Moët & Chandon. "She is a true icon of celebration — refreshingly spontaneous, generous, glamorous and she lives life to the fullest both on-screen and off".

In yet another fabulous surprise following the champagne toast, the gilded cork opened, revealing iconic London trendsetter-cum-DJ Jefferson Hack and Paris-born Jerry Bouthier behind turntables, transforming the studio into a glamorous dance floor, where guests celebrated for the rest of the evening.

Moët will launch an international advertising campaign starring Scarlett Johansson from April 2009, which was shot by renowned photographers Mert Alas and Marcus Piggott. The campaign will include print, outdoor and online advertising, featuring Moët and Scarlett as icons of celebration and reinforcing the brand as the champagne of cinema.

ABOUT MOËT & CHANDON
Recognized for its quality and prestige, Moët & Chandon is the champagne of cinema and the reference for fabulous celebration around the world. Founded in 1743, the House continues its legacy of celebration and its mission to share magic with the world through its strong commitment to cinema. Moët has been the official champagne of the Golden Globes for almost two decades, and the exclusive champagne of the 2009 Oscars®. Moët is also a longtime sponsor of the Deauville American Film Festival in France and the San Sebastian Film Festival in Spain. Generations of legendary actors, actresses, producers and directors have celebrated their achievements with Moët & Chandon.

Media Contacts:
Moët & Chandon:
Margaret Johnston Clarke
mjohnstonclarke@moet.fr
+33 (0) 1 58 97 68 15/(0) 6 08 43 58 80
Agence ELAN:
Jeannette Whiting
jeannette.whiting@agence-elan.com
+33 (0) 1 41 11 22 08/(0) 6 35 57 69 85

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For the Queen of My Heart

My Sweetest,
I have never fallen in love before until I met you
I thought the passion would soon be over,
But I can still feel the heat of the fever
I have never felt like this before
And I am craving for more
Because, I don't want to stop loving you.

You are my Princess and my Queen
The loveliest I have ever seen
The one and only Queen of my heart.

I promise you on this 14th Day of February, 2008
Before heaven and earth
That I will always love you
As long as you believe in our love
Our love will last forever.



7 Places to Take Your Man for Valentine’s


Perfectly good men can be kind of bad when it comes to romance. Maybe it’s your year to take charge—and keep the destination a surprise.

By Rebecca Schoenkopf for MSN City Guides

There are few disappointments for a woman in love like an underwhelming Valentine’s Day. Perhaps I’m unpacking just my own baggage here, but in my wide experience, if a man is properly romantic, it’s because he’s had a lot of practice—sometimes a lot of practice at the same time he’s romancing you. Good men—keepers, not Lotharios—aren’t often well-versed in the rose-petal-scattering arts.

And so the only truly fulfilling Valentine’s Days I’ve ever had have been with the greatest of cads. That is not what I’m recommending here.

Instead of settling for same-old—once again, a prix-fixe dinner at a restaurant that hands out Champagne and a rose, while you’re too heavy and bloated to feel amorous after—why not take your big, dumb, emotionally inarticulate hunk of a man and treat him to the romance, and show him how it’s done? Take the pressure off his well-meaning but kinda lame shoulders—lovingly. Say to that man, “Baby, just you let me worry about it this year.” Make sure to do this without a sneer or a long-suffering sigh; say it with a twinkle (and follow it up with the kind of kiss that can get you pregnant). He will be grateful. And you will be showing him how to reap the rewards of a very self-interested selflessness.

Here are seven places to take your man (buy a blindfold if you need to):

Scent of a (Wo)Man
Unless your man is more than usually metro, chances are he hasn’t experienced the bliss a good esthetician can deliver all while extracting his blackheads. Make your appointment as far as possible in advance for late afternoon on Valentine’s Day, tell the esthetician you’ll be delivering a newbie to her, and drop him off without explanation. (It helps if you’ve told him to clear his schedule.) When you pick him back up an hour and 15 later, his rumpled hair will be matched only by his inner glow (and the glow of 17 layers of moisturizer). If you’re taking him to dinner after, you’ll want to bring him a hairbrush. He won’t have felt this relaxed in years, and you’re the one who made it happen. Love is in the aromatherapy-scented air.


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